Pre-Launch Checklist: What You Need Before Starting
Overview
Getting ready to launch your gym on FitnessForce? This comprehensive checklist ensures you have everything prepared for a smooth onboarding process. Having all required materials ready before you begin setup can reduce your launch time from weeks to just days. This guide walks you through exactly what you need to gather, from company documents to marketing assets, so your gym can start accepting members as quickly as possible.
Prerequisites
Before starting this checklist:
Ensure you have signed the FitnessForce Master Service Agreement
Designate a primary point of contact for the onboarding process
Have access to all company documents and assets
Set aside 2-4 weeks for the complete setup process
Key Concepts
Company Setup: The top-level organization structure in FitnessForce that manages all your gym locations
Branch/Location Setup: Individual gym location configuration within your company structure
Merchant Account: Payment processing account required to accept member payments
Two-Way Integration: Communication systems that allow messages to flow both from and to FitnessForce
Step-by-Step Instructions
Step 1: Gather Company Information
Start by collecting these essential company details:
Company name (exactly as it should appear in the system)
Primary admin name (the main person managing the FitnessForce account)
Admin email address (for system access and notifications)
Admin contact number (for urgent communications)
Company logo (high-resolution file for branding)
These items form the foundation of your FitnessForce setup and determine how your organization appears throughout the platform.
Step 2: Prepare Location-Specific Details
For each gym location, you’ll need:
Branch name (e.g., “YourGym New York” - should be easily identifiable in reports)
Location email address (for branch-specific communications)
Tax number (if available - new locations can add this later)
Website URL (your gym’s website address)
Location logo (high-resolution version specific to this branch)
Having a clear naming convention for your branches makes reporting and management much easier as you grow.
Step 3: Collect Legal Documents
Gather all membership agreements and waivers:
Membership agreement (for gym access)
Personal training agreement (if offering PT services)
Group fitness agreement (if offering classes)
Guest waiver (for trial visitors)
Ancillary service agreements (lockers, kids programs, etc.)
Work with your legal counsel to ensure all agreements comply with local regulations. FitnessForce can provide template agreements, but you should have them reviewed by local attorneys.
Step 4: Set Up Payment Processing
Register for your merchant account:
Business registration documents (as required by payment processor)
Bank account information (for settlement of funds)
Tax identification numbers (for compliance)
Authorized signatory details (person authorized to sign agreements)
Allow 10 days for merchant account approval.
Step 5: Prepare Your Rate Card
Document your membership pricing structure:
Membership tiers (e.g., Base, Peak, Peak Results)
Pricing for each tier (monthly and annual options)
Recurring vs. paid-in-full options
Service pricing (personal training, group classes)
Ancillary services (lockers, amenities)
Consider offering both recurring monthly and paid-in-full options to appeal to different member preferences.
Step 6: Identify Staff and Roles
Create a list of all staff who need system access:
General Manager (full location access)
Member Service Representatives (MSRs) (front desk operations)
Personal Training Manager (PT scheduling and sales)
Personal Trainers (individual trainer access)
Group Fitness Instructors (class management)
Include email addresses for each staff member. You can add more users later as you hire.
Step 7: Prepare Communication Channels
Set up your messaging infrastructure:
Email Requirements:
Decide on email addresses for outbound communications
Consider using generic addresses (info@, members@) rather than personal emails
Prepare email forwarding rules for two-way communication
WhatsApp Setup:
Register for a Meta Business account
Decide on WhatsApp display name (location-specific recommended)
Prepare budget for per-message costs
Consider separate numbers for transactional vs. marketing messages
Step 8: Ready Your Digital Marketing
Prepare for online lead generation:
Social Media:
Facebook Business Manager access
Instagram business account
Marketing team contact information
Website Integration:
Current lead form integration on website
Desired online joining flow (if applicable)
Class schedule display preferences
Step 9: Plan Access Control
Entrance configuration (turnstile vs. door)
Hardware preferences (keyfob reader, nfc, qr code, face recognition etc)
Budget for equipment
Common Questions
Q: How long does the entire setup process take?
A: With all materials ready, basic setup takes 2 weeks. Additional time may be needed for external dependencies like Apple Developer accounts (for mobile apps) or WhatsApp verification.
Q: Can we start pre-sales before everything is complete?
A: Yes! You need the merchant account, basic rate card, and staff access set up to begin pre-sales. The mobile app and some integrations can be completed later.
Q: Should we use one WhatsApp number for all locations or separate numbers?
A: We recommend separate numbers per location for clearer communication and cost allocation. You can always add a corporate number later for regional campaigns.
Q: What if we don’t have our tax number yet for a new location?
A: You can begin setup without it and add the tax number later when you receive it from authorities.
Q: Do we need all agreement types ready before starting?
A: Start with your basic membership agreement and guest waiver. Additional service agreements can be added as you finalize those offerings.
Best Practices
Based on successful implementations:
Use consistent naming conventions across all locations for easier reporting
Set up generic email addresses (not personal emails) to avoid disruption when staff changes
Start simple with pricing - you can always add more options later
Maintain the same role structure as your other locations for consistency
Plan your communication strategy early - decide between location-specific vs. corporate messaging
Document everything in the Trello board provided by FitnessForce for smooth onboarding
Troubleshooting
Issue | Possible Cause | Solution |
Merchant account delays | Missing documentation | Ensure all business registration and tax documents are submitted |
Email integration failing | Incorrect forwarding setup | Verify forwarding rules with your email provider |
WhatsApp not connecting | Account not verified | Complete Meta Business verification process |
Staff can’t access system | Incorrect role assignment | Review permissions with FitnessForce support |
Leads not flowing from website | Integration code missing | Coordinate with website developer to add tracking code |
Related Resources
Understanding the FitnessForce Platform Overview
Setting Up Your First Location
Member Communication Best Practices
Staff Training Guidelines
Next Steps
Once you’ve gathered all materials:
Schedule your kickoff call with FitnessForce
Access your Trello board for task tracking
Begin uploading documents and information
Schedule staff training sessions
Plan your pre-sales campaign launch
Need Additional Help?
Contact your FitnessForce account manager or visit our support portal for assistance with any aspect of your pre-launch preparation. We’re here to ensure your gym launches successfully on schedule.